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Tuesday, March 12, 2019

Portland Passport on Tap

A few weeks ago we were contacted by the folks over at Portland Passport on Tap about the app that they describe as “Portland’s first self-guided beer & cider tasting experience.” Initially launched in Montreal, Portland is their second market and there are plans to add Vancouver, BC and Seattle later this year. Basically it is a discounted way to experience pints or taster trays at local breweries and cideries. For $40 one selects 12 locations from the 21 currently available, conveniently listed in the app by geographical location. At each location the Passport user will receive either a pint or a three-glass taster set. 

The first location we visited after installing the app was Coalition Brewing. It’s a favorite of ours and we were pleased to find that when we ordered, the beertender was very familiar with the app. After we clicked to use Coalition and selected the beer (Circus Hour fruited CBD sour), we handed our phone to the beertender and she signed off on it. Easy-peasy. The app provided a welcome reminder that a tip was not included and after taking care of that we sat down and thoroughly enjoyed our beer.

The second location we visited with the app was Ex Novo. This beertender seemed a little less sure about the process but knew the basics and once again we were able to use it with absolute ease. The app notes that locations may place restrictions on what can be ordered, however as with the our visit to Coalition, no restrictions were conveyed when we ordered a Stereophonic hazy IPA at Ex Novo.


From the date of purchase users have one year to drink through the 12 locations they select. We appreciate that one does not have to select all 12 locations immediately and even once selected, they can be removed if they have yet to be used. Most of the 21 locations available are ones that we like and are happy to have yet another reason to visit (so many good places in Portland, so little time, right?). Also appreciated is that there is an online chat option within the app should any questions arise. Our inquiry was answered right away and as an extra bit of follow up we found a transcript of the chat in our inbox.

One caveat with this app is that it can only be used once at each location. Of course this is part of the goal of the app - to get users to make their way to multiple locations to taste [at least part] of what the Portland brewing scene has to offer. Whether it is more useful for locals or visitors is up for debate however what isn’t debatable is that it is a straightforward and user friendly addition to the encouragements-to-drink app market. Plus, at $40 for 12 pints, that's less than $3.50 a pint (+ tip).

We’ll be interested to see if they take off in this market, how often new locations in Portland are added and what other cities they pop up in. 

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